Resources / Use Cases

Direct Booking Recovery with AI Agents.

Recover OTA-bound and abandoned bookings before the guest leaves your funnel, answer the question that stalled them, and close the booking direct.

use case · MEVA workflow STEPS Detect signal Load context Reason Act Resolve Write back WF A workflow, end to end From trigger to resolution, automatically → MEVA: detects, decides, acts, and logs TR Trigger detected Cart, ticket, or signal fires DN Done end to end No human handoff needed MEVA WORKFLOW STATE → Full customer context loaded → Action taken in your systems → Outcome written back to CRM

The problem

Direct bookings are the most profitable bookings a hotel takes, and the easiest to lose. Three reasons direct revenue leaks away:

OTA leakage

15-25% of revenue routes through OTAs, with commission eaten on every booking.

Abandoned bookings

Guests start a direct booking, then drop at the rate-check or payment step.

No follow-up

Nobody re-engages a guest who almost booked direct. The booking simply disappears.

The Ephanti approach

Conversational direct-booking recovery: re-engage guests who hesitated, address the blocker that stalled them, and close the booking direct with a perk only you can offer.

How it works

  1. Trigger. A direct booking is abandoned, or a price-check signal suggests the guest is comparing on an OTA.
  2. Decide channel. The Reservation Agent picks WhatsApp, SMS, or email based on guest preference.
  3. Engage. Reference the exact room and dates, and address the common blocker: rate, flexibility, or perks.
  4. Sweeten direct. Offer a direct-only perk such as late checkout or a room credit, within your policy.
  5. Close. Share a one-tap booking link and confirm availability in the PMS.
  6. Log. Reservation syncs to Opera, Cloudbeds, or Mews; revenue attributed to direct.

A real scenario

A guest abandons a direct booking for a sea-view room after comparing rates on an OTA. Thirty minutes later the Reservation Agent sends a WhatsApp: "Booking direct gets you a complimentary late checkout and our best flexible rate. Want me to hold the sea-view room for your dates?" The guest books direct in two messages, and the hotel keeps the full margin instead of paying OTA commission.

Outcomes

20-35%
Direct revenue lift
Margin
OTA commission recovered
0
Front-desk hours
PMS-synced
Opera · Cloudbeds · Mews

Where this use case applies

FAQs

Does it integrate with Opera, Cloudbeds, and Mews?

Yes. Pre-built, two-way integrations to Opera, Cloudbeds, Mews, and Guesty, so recovered bookings sync straight into your PMS.

How does it avoid breaking OTA rate parity?

It recovers bookings with direct-only perks such as late checkout or a room credit, configurable within your policy, rather than undercutting public rates.

What languages does it support?

70+ languages, detected automatically from the guest's message.

Does it replace the front desk?

No. It automates Tier-1 booking recovery and frees staff to focus on in-person guest experience.

See direct booking recovery on your property.

Book a demo and we will walk through Direct Booking Recovery on your real PMS and rate data.

Book a demoSee the Hospitality Solution →