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Playbooks.

Industry-specific strategy guides, five plays per industry with implementation timelines. Free PDFs.

Available playbooks

E-Commerce

The E-Commerce Conversational Commerce Playbook

Five plays to ship conversational commerce on Shopify in 30 days. 28 pages.

 Hospitality

The Hospitality Direct Booking Playbook

Five plays to recover OTA commissions and drive direct bookings.

 B2B SaaS

The B2B SaaS Trial-to-Paid Playbook

Five plays to lift trial-to-paid conversion 25–40%.

 Nonprofits

The Nonprofits Donor Reactivation Playbook

Five plays to reactivate lapsed donors and mobilise volunteers.

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